One the heels of Wieden’s widely acclaimed "Smell Like a Man, Man" success for Old Spice, P&G asked for a new Herbal Essences campaign. My challenge was to adapt this work for in-store and ensure it maintained the same voice and tone.
Projects
HuggiesNew Product Launch
WSECUBanking
Herbal EssencesShopper
GainRadio
Seattle SoundersSocial | Event
SearsBroadcast
OmronPharma
MarlboroDigital
CamelDigital | Direct Mail
Natural American SpiritDigital | Direct Mail
CitibankBanking
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